MEET THE TEAM

We are a woman-owned, digital marketing agency, proudly located in Chicago and Denver.

Our team consists of a unique combination of content creators, social media specialists, expert copywriters, detailed designers, SEO strategists, and funky creatives.

Why “Burnt Waffle Marketing”?

In 2019, while dreaming up a digital agency, our founder was struggled to find the perfect name. Then, a batch of burnt waffles at her hostessing job inspired an idea that stuck: “Burnt Waffle Marketing.”

What started as a joke evolved into our brand ethos—creating content so authentic and engaging, you might burn what’s on the stove. Quirky? Yes. Memorable? Absolutely. Thus, Burnt Waffle Marketing was born, and truly represents our mission to serve up fresh, hot, well-done digital marketing and design solutions.

OUR TEAM

SARAH ACHLER

FOUNDER/CEO | Chicago, IL
Sarah is a digital marketer, graphic designer, and near-elder millennial focused on content creation and social media strategy. Fueled by the “perfect” playlist, an “Empire Records” attitude, and coffee, Sarah taps into her passion for strategy, social media, and design to bring ideas into reality. With 10+ years of experience, Sarah has worked for Bay Area start-ups, large companies like Marketo, and some of the top digital agencies in Chicago.
CELESTE BENZSCHAWEL

DIRECTOR OF MARKETING | Denver, CO
Celeste is a passionate writer and social media content creator who grew up in Wisconsin. She earned a journalism degree from the University of Wisconsin-Madison and worked as a journalist on the northern peninsula before moving to Denver. Outside of work life, Celeste is a musician, online radio DJ, hiker, reader, thrifter, and patch collector.
JENNA BALL

GRAPHIC DESIGNER | Denver, CO
Jenna is a graphic designer with a passion for branding, illustration, and all things social media. Originally from Connecticut, Jenna moved to Colorado to work as a ski instructor and later earned her BFA with a focus in Graphic Design from Colorado State University. She is currently based in Denver, CO where she loves to create art, spend time outside, play with her dog, and rock climb.
ELI STIRLING

SR. GRAPHIC DESIGNER | Denver, CO
Eli is a multi-disciplinary designer with over seven years of experience working across visual design, branding, illustration, and website design. He has a BA in Design from the University of Michigan Stamps School of Art & Design. He has worked with clients like Wilson Sporting Goods, University of Michigan Athletic Department , Radio Flyer, and a variety of tech startups and marketing agencies. He loves to travel and try new restaurants. In his free time, he likes to kayak, play basketball, and tennis.
ALEX WEIN

DIRECTOR OF OPERATIONS | Denver, CO
Alex is a people person who has had years of marketing experience for many different types of companies. She currently is head of sales and marketing for a CBD company based out of Boulder, Co called Health Naturally. Alex is a certified YTT 200 and 300 hour Vinyasa Yogi as well as a certified guided breath work and meditation space holder. She strives to bring her meditation knowledge into the world of business to help her colleagues and clients feel supported, heard and respected. When she isn’t working on projects, you can find Alex hiking with her dogs, playing the drums or dancing to whatever music moves her!